IKEA finance chief busts four ESG ‘myths’


Dive Quick:

  • Ingka Team-IKEA CFO Juvencio Maeztu mentioned his friends at other companies can maintain robust income whilst upholding large environmental, social and governance (ESG) expectations by quashing 4 myths, together with the tips that sustainability functions only for the wealthy and imposes high expenses on organization.
  • “I do not know anyone who wishes to wipe out the world, but I know people today who are puzzled,” Maeztu mentioned. Attaining sustainability requires “busting myths and dilemmas” between top executives, staff and other stakeholders. 
  • “We cannot be a victim of the dilemmas — we have to be a chief in the way forward,” he explained Monday all through Sustainability Week U.S., a conference sponsored by The Economist. “You can convert dilemmas into inspiration for the environment,” in accordance to Maeztu, the leading monetary government for Ingka Group, the holding corporation that owns 392 IKEA retailers around the globe.

Dive Insight:

Shareholders, customers, regulators and other stakeholders across the globe are increasing tension on CFOs and their C-suite colleagues to uphold ESG ideas across the comprehensive variety of enterprise operations, from generation and procurement to choosing and compliance.

Investors with $130 trillion in belongings under management have questioned providers to disclose their weather dangers, in accordance to Securities and Exchange Commission (SEC) Chair Gary Gensler. The company is refining a proposed rule demanding corporations to frequently release comprehensive reviews on their carbon emissions.

CFOs and other executives will extra effortlessly respond to the get in touch with for sustainability, Maeztu explained, by beating confusion designed by four misperceptions:

1/ Sustainability works only for the prosperous.

“No, it can’t be like that,” Maeztu said. “Sustainability has to be cost-effective for several men and women or it will never ever acquire off.”

Recognizing extensive-term charge personal savings and reductions in energy use, IKEA in 2016 resolved to substitute on a mass scale LED lights for traditional lights.

“We made a decision to go all in with that because it’s only volume that enables us to make investments in engineering, optimize output and realize efficient economies of scale,” he stated. “Now LED is serving to lots of folks to conserve massively in electrical power consumption, so it is saving income though preserving the world.”

2/ Sustainability increases company charges.

“No, sustainability can’t be a trouble for P&L,” he claimed. “It’s really great for enterprise to be fantastic organization.”

For example, people favor IKEA merchandise that closely align with sustainability, he claimed. Internally, the company has invested $3.1 billion in renewable strength and at this time runs 575 wind turbines in 17 nations around the world, 20 solar parks and 935,000 photo voltaic panels on the roofs of IKEA outlets and warehouses. On a international basis, it produces much more energy than it consumes.

Ingka Group grew its business by 17.6% from 2016 right until 2021 when shrinking its weather footprint by 6.5%.

3/ Sustainability is understandable only to experts.

“No, sustainability has to be easy to the a lot of,” Maeztu said. “We have to encourage with simplicity and offer you actually easy solutions.”

“I can hardly consider a enterprise leader who is aware of practically nothing about P&L, economic matters or income stream,” he stated. “In the upcoming, I can rarely think about a leader who understands pretty minor about sustainability, or who is aware about sustainability but is unable to convert that into a easy message and clarity-in-action.”

4/ Sustainability hinges on slicing usage.

“Climate-friendly” output undergirds sustainable consumption, Maeztu mentioned, noting that IKEA aims to attain local climate favourable standing by 2030. Along with these status “you build further positive aspects in modern society — you make employment, you fork out taxes and you produce possibilities for a variety of companies or goods for people today to have a improved life.”



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