HONG KONG SAR – Media OutReach – 5 January 2021 – The COVID-19 epidemic has lasted for virtually a yr. The sharp fall in the road targeted visitors has been affecting core purchasing districts just about everywhere. In addition, under the “Anti-epidemic Fund”, the Innovation and Engineering Commission (ITC) launched the ” Length Organization (D-Biz) Programme subsidy. Increasing quantity of big and medium-sized enterprises have turned to the on line market place, setting up internet sites and opening online outlets, in an effort and hard work to open up on the web product sales channels to get well some of their companies for the duration of the epidemic.
As several businesses are not familiar with web site engineering, web site optimization and Web optimization advertising are typically disregarded. In simple fact, Seo is one of the optimum ROI of several on-line advertising channels and it is worthy of a prolonged-expression expense.
HKGSEO has performed Seo for additional than 500 enterprises, with the Seo method bringing considerable website traffic and revenue to the providers. Leveraging on their decades of working experience, they now present absolutely free website investigation (truly worth HK$2,000) for all content forms. In this article are some web-site evaluation projects HKGSEO has engaged in:
CMS Website Articles Management Process
We advocate working with the most well-liked CMS in the industry to develop a web-site. Effectively-identified CMS this kind of as WordPress, Wix, Shopline, and Shopify will make it less difficult to control internet content material and make the website a lot easier to crawl and index by search engines.
HKGSEO as a result cautions versus web structure organizations that use their individual CMS. Usually speaking, these internet websites are not Seo welcoming. For instance, they could possibly have unwanted characteristics these kinds of as duplicate web page titles, dynamic URLs, or class internet pages that can not update new content, etcetera. These attributes are disadvantageous to utilizing Seo programs, which ultimately leads to the redesigning of the overall web site, ensuing in a much better cost.
SSL Web site Safety Certificate
If your website does not have an SSL certification (HTTPS) installed, it will be marked as an insecure internet site by the browser, which will adversely have an effect on the credibility and conversion price. SSL really should be put in instantly to guard purchaser information, specifically for e-commerce web-sites. There are some free of charge SSLs obtainable on the sector, such as Let us Encrypt, with compensated quality certificates advice by online stores.
Cellular Edition of The Web site
The newest own personal computer and World-wide-web penetration survey printed by the Census and Studies Office reveals that more than 5.97 million people in Hong Kong have cellular telephones, and 99.7% of the users access the Web on smartphones, greater than those people connected to pcs or other units. Moreover, Google has launched the Cell-First Indexing cell edition of content precedence indexing. If your site does not have a cellular variation, the position will be lousy and a ton of site visitors will be dropped.
Website Loading Pace
In accordance to research, a lot more than 68% of viewers will go away a web-site when it will take additional than 3 seconds to open up. The key purpose for the slow loading is the use of shared hosting or non-local hosting. Switching to area internet hosting, SSD or CDN can successfully enhance the loading speed.
Is the internet site content of higher high-quality? Does it response the concerns of likely people? To construct up the written content, some corporate sites have piled up keyword phrases, and some have released blog site content routinely. Nonetheless the information of the content is at times plagiarized from news media. Plagiarism helps make look for engines acknowledge the overall web site top quality as lower, which will in switch have an impact on the position.
Websites and on the internet stores are platforms that boost organizations. An optimized site will reward twice the results with 50 percent the energy of each on the web and offline internet marketing campaigns put together.
You should log onto www.hkgseo.com, fill in the web-site, e-mail and speak to selection, and our community marketing authorities will reply in 1 performing working day and set up a absolutely free Search engine optimization investigation and session.
HKGSEO focuses on site Website positioning providers. It is started and operated by former Google employees. The business is dependent in Hong Kong and has branches in Shenzhen, Singapore and Australia. It is dedicated to offering economical, 1-halt digital promoting options for compact and medium-sized enterprises. Electronic internet marketing remedies incorporate: Search engine optimisation, SEM, social media advertising and net style and design, etcetera.
Web page (Chinese)：www.hkgseo.com
Internet site (English)：www.hkgdigital.com